Progressive Botches Social Media Response, Makes Matters Worse
Okay internet marketers, time to do a little role play exercise. Imagine you are the head of social media for one of the nation’s largest insurance companies. A new blog.. read more
Okay internet marketers, time to do a little role play exercise. Imagine you are the head of social media for one of the nation’s largest insurance companies. A new blog.. read more
Every year companies spend billions of dollars on branding initiatives and every year one company makes a social media mistake that sets their image back and forces them to furiously.. read more
Add Spirit Airlines to the list of brands that made a poor decision, ignored outrage from social media and then had to relent as a result of public pressure. It’s.. read more